Sedang Bahagia
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Skin teleconsultation and product app for a clinic group

Patients video-call a skin doctor on duty, who builds a product recommendation during the call. Patients buy it in the same app without hanging up.

SECTOR
Healthcare
LOCATION
Indonesia
YEAR
2020
DELIVERED AS
Mobile appWeb appEcommerce

Names and sensitive information are blurred under NDA.

Patient app home with two doctors free for a video call, the video call button and a row of products picked by the doctors

The problem

A dermatology and aesthetic clinic group wanted every consultation to end in a skincare plan the patient can buy. Patients were to see a doctor on duty by video call or chat and get a clear digital prescription, and doctors needed a focused workspace for busy shifts. The client asked for a calm, premium look on all four apps: two for patients, on phone and web, and two for doctors.

What we built

We built a teledermatology platform for a dermatology and aesthetic clinic group in Indonesia: patient apps for phone and web, and a doctor app and web dashboard, all kept in sync. Patients video-call or chat with a doctor on duty. During a call the doctor builds a product recommendation, marking each product mandatory or optional with when to use it, and the patient opens it over the video and adds it to the cart without hanging up. The doctor sees it go from viewed to in cart to paid.

Screen by screen

What we were asked to solve

  1. Patient web app shop with skincare products by category, and the detail drawer of a doctor-compounded night cream marked as needing a prescription, with a button to consult for one

    01 / 07

    The clinic’s products, prescription creams included

    What we built
    The patient web app lists the clinic’s products by category, and each one opens with what it does and how to use it. A cream the doctors compound is marked as needing a prescription, and its button opens a consultation in place of the cart.
  2. Prescription in the patient web app awaiting purchase, with the diagnosis, the doctor’s note, the follow-up date, three locked mandatory products with when to use each, an optional serum switched on and a package total of Rp 1,190,000

    02 / 07

    A prescription that’s ready to buy

    The problem
    The client wanted patients to buy the recommended products directly, with no guesswork.
    What we built
    Each prescription holds the diagnosis, the doctor’s note and the follow-up date. Mandatory products are locked in with when to use them, optional ones are switches, and the whole package goes to the cart in one click.
  3. Consultation page in the patient web app with the doctors on duty behind the start drawer: video call chosen, dark spots and dry skin ticked, the complaint written out and two skin photos

    03 / 07 · 1 of 3

    Video call or chat, with the complaint first

    What we built
    Patients pick a doctor on duty and choose a video call or a chat. They tick the areas that bother them, describe the complaint and add photos of their skin, and the doctor reads all of it before answering.

    03 / 07 · 2 of 3

    A chat that ends with the prescription

    What we built
    In a chat the complaint opens the thread. The doctor answers in writing and sends the prescription as a card in the conversation, which opens in one click.

    03 / 07 · 3 of 3

    The same thread beside the video

    What we built
    On a video call the chat stays open beside the doctor, with the complaint and the diagnosis in writing. The prescription arrives as a card over the video.
  4. Doctor web dashboard with five patients waiting for a video call, and the patient brief with dark spots and dull skin, the complaint, a blurred skin photo and a warning about a past reaction to an AHA peel

    04 / 07

    The next patient, briefed before the call

    The problem
    Doctors needed a focused workspace for busy shifts, where they could manage incoming calls and the patient queue.
    What we built
    The doctor dashboard opens on the patients waiting, the next one in line and today’s finished consultations. The brief beside it holds the concerns, the complaint in the patient’s own words, the skin photo, the skin type, the last visit and any recorded sensitivity, such as irritation after an AHA peel.
  5. Doctor app home with the online switch on, five patients waiting, a button to call the next patient, five consultations today, an average of seven minutes and 75% of prescriptions bought

    05 / 07 · 1 of 2 · Doctor app

    On duty from the doctor’s phone

    What we built
    The doctor app opens on an online switch, the patients waiting and a button to call the next one, with today’s consultations, their average length and the share of prescriptions patients bought. A call left unanswered for 30 seconds passes to another doctor on duty.

    05 / 07 · 2 of 2 · Patient app

    A doctor in one tap on the patient’s phone

    What we built
    The patient app opens on the doctors on duty and how many are free for a video call right now, with one button to start it. The products the doctors pick sit underneath.
  6. Doctor app recommendation sheet over the video call with five products for dark spots, three mandatory and two optional, each with when to use it, and a button to send Rp 1,510,000 of products to the patient

    06 / 07 · 1 of 2 · Doctor app

    A recommendation built during the call

    The problem
    The client wanted the doctor to put the recommendation together during the consultation, and the patient to buy it without ending the call.
    What we built
    The doctor opens the recommendation sheet over the video and starts from a package suggested for the complaint, here dark spots. Each product gets when to use it and whether it’s mandatory, products are checked against the clinic’s stock, and one that clashes with a recorded sensitivity is flagged before it’s sent.

    06 / 07 · 2 of 2 · Patient app

    The recommendation opens over the video

    What we built
    On the patient’s phone the recommendation opens over the video. Mandatory products are ticked and fixed, the optional ones are the patient’s choice, and the selection goes to the cart with the doctor still on screen.
  7. Doctor app during the video call with a status line saying the patient is viewing the recommendation

    07 / 07

    From viewed to paid, during the call

    The problem
    The client asked for both sides to stay in sync, with the doctor following each recommendation from viewed to in cart to paid.
    What we built
    Once the recommendation is sent, a line over the video tells the doctor, with the call still running, what the patient does with it: the patient views it, puts four products in the cart, then pays Rp 1,190,000.

How the 8-week build went

  1. Listen & prototype

    Requirements with the clinic group, then a clickable prototype of the call, the patient brief and the recommendation, revised in week 3 before the build.

  2. Core build

    Built the patient and doctor apps: video calls and chat, a queue that passes an unanswered call to another doctor after 30 seconds, the recommendation builder with allergy and stock checks, the live status and checkout.

  3. Live & handover

    Deployed the patient apps on phone and web and the doctor app and dashboard, and handed over source code, documentation and admin access.

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